Hospital and Key Account Selling
Decision makers, institutional processes, stakeholder maps and long-term relationships.
What’s inside
- Understanding the institution and its decision makers
- Building a stakeholder map
- Understanding institutional processes
- Value for the institution and ethics
- Long-term relationships and the account plan
Sample question
The head of department, your only supporter in the institution, is moving to another hospital. What is the most important lesson?
Spread the relationship across several stakeholders, not just one personIt is enough to follow the head of department to their new hospitalStop visiting the institution until the new head arrives
Questions arrive on WhatsApp like this and are answered with one tap.
How it works
- 1Start the programLeave your name and number; the first question reaches your WhatsApp within seconds.
- 2Two minutes a dayShort, interactive questions: fill in the blank, ordering, matching and more.
- 3Points and rankingEvery correct answer earns points, and the team ranking keeps people coming back.
What the manager sees
Once the program runs for your team, the dashboard shows who takes part, which topics are answered correctly and where people struggle most, so knowledge gaps surface before they turn into lost sales or complaints.
This program can be part of your annual training plan
Let us prepare a 12-month training plan around your roles and documents, free of charge.
More free programs
All programs
PharmaFree
PharmaFree
PharmaFree